Promote the Benefits of the Recommendations You Make
Making eye care accessible has been a goal of Jewell E. Ginter, OD, since 1982 when she opened Ginter Eye Care in Lubbock, Texas. “We like to offer every avenue we can for our patients,” explains Sarah McKinnon, who is the practice’s billing and human resources manager and oversees the front desk.
As New Practice Owner, Doctor Wants to Remove Obstacles to Purchases
Leena Adhikari, OD, purchased Crystal Vision Optometry in Rancho Cucamonga, Calif., about 18 months ago. The 1,000-square-foot, seven-year-old practice needed a little sprucing up…
Day Spa Complements Business Model
The idea of opening a day spa inside Hefner Eye Care and Optical Center in Oklahoma City came to Kimberly Hefner, OD, from her aesthetician.
Patients Want Doctor’s Recommendation on Beauty Products
Bridgitte Shen Lee, OD, of Houston, sympathizes with women with thin eyelashes.
Put Patient Service First; The Rest Will Follow
In this Vision Source® sponsored profile, Janet Block, OD, FAAO, talks about how working in a variety of practice settings and office environments helped shape the vision for Vision Source® Atoscocita.
Don’t Be Afraid to Make Changes
In this Vision Source® sponsored profile, Patricia Poma, OD, says a few simple strategies increased practice revenues at Birmingham Vision Care in Bloomfield Township, Mich.
Don’t Sweat the Debt
Can a young OD come out of school with a mountain of education debt and still afford to launch a solo practice? Mindy Nguyen, OD, FAAO, says the answer is yes, because she's done it.
As Owner, OD Relies on Experience as Corporate Regional Director
When Deeba Chaudri, OD, joined Luxottica in a Cole location soon after her 1997 graduation from Nova...
