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Monthly Archives: November 2018

lauretta justin

Dr. Lauretta Justin: What to Look for in Team Members

Lauretta Justin, OD, of Millennium Eye Center in Orlando, Florida, talks about the advantage of a four-hour final work interview. It's one of the elements of pulling together a team that can do magic for a practice.

Honoring Excellence

The annual Theia Awards of Excellence are a highlight of the year at Women In Optometry. Here are the 2018 winners.

What Do the People Who Know Contact Lenses Choose to Wear?

In Santa Monica, California, many of the patients who come to Elander Eye Care are very interested in preventive medicine. They want to know what they should be doing to protect their vision and eye health.

Prevent and Address Conditions, Then Help Patients Adjust Routine

Your patients want to present their best selves to the world, but they can’t rely on cosmetics alone when their eyes don’t feel their best and look bright.

Two Halves of a Whole

The nearly four years since the opening of Vision Veritas has flown by, says Olivia Carleo, OD.

Yes, We Offer Myopia Control Options Here

When Glenda Aleman Moheeputh, OD, was attending a meeting of orthokeratology practitioners, her colleagues seemed skeptical that she could provide ortho-k services in an independent practice inside a Walmart store.

When Your Career Becomes Your Calling

Amanda Lee, OD, has achieved an array of career goals in the years since she graduated from Pennsylvania College of Optometry in the 1990s.

Tech Workers Expect High-tech Patient Experiences

When Kaori Asano, OD, opened her practice cold nearly three years ago, she got some very important advice from her consultants.

Every Patient Encounter Is a Teachable Moment

Heidi Pham-Murphy, OD, opened her practice Visions Optometry in Sacramento, California, just three freeway stops away from the VSP headquarters.

For New Wearers Who Aren’t Ready to Go All the Way to One-Day Lenses,...

Whenever Melissa Barnett, OD, FAAO, FSLS, FBCLA, sees a contact lens candidate at the University of California, Davis Eye Center in Sacramento, California, her first recommendation is for a daily replacement contact lens.

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