Tag: ideas
Is Giving Thanks Enough? What’s Your Gift Policy?
It's the perennial question: what do you do for staff at the end of the year?
Are gifts appropriate? When should they be given? As...
Get Featured in the 2023 Gift Guide
Get ready—the 2023 Women in Optometry Gift Guide will be coming soon! It includes products in these categories: art and decor, for the office,...
Attala Eye: A Revamp After Almost 40 Years
In the heart of Attala County, Mississippi, Lauren Eaton, OD, has given Attala Eye a complete facelift. She took over the practice—originally Cochran Optical...
Glimpse Vision: Two Locations Serving the Windy City
Spanning from downtown Chicago, Illinois, to the residential west side, Glimpse Vision was opened by Carrie Roitstein, OD, and her partners in 2017. Both...
6 Most Common Lighting Mistakes ODs Make in Their Offices
By Andrew Fader, Eye Designs, LLC
Originally published in Review of Optometric Business
The eyecare industry is in the business of helping people see better. Yet,...
Space Quadrupled with Three-Mile Move
After nearly 17 years in her first office, Melissa McCulley, OD, relocated McCulley Optix Gallery to its new and larger space over the Thanksgiving...
OD Builds Dream Practice in Custom Farmhouse, Close to Home
Over and over, the stars have aligned just so for Heather Small, OD. The Cullman, Alabama, native graduated from University of Alabama at Birmingham...
Navesink Eye: A Mix of Old and New
Denise Balacich, OD, just celebrated the one-year anniversary of her practice, Navesink Eye. After having her third baby in November 2021, she and her...
OD’s Office Expands So Quickly, She Cut off the Safety Net
Barb Horn, OD, saw practice growth faster than she could have imagined after she opened on July 1, 2021, in Myrtle Beach, South Carolina. As...
From Pancakes to Practice Ownership
Who knew that pancakes could lead to private practice ownership? That was the case for Jennifer Kim, OD, who says that when her daughter...
