Tag: social media
Staying Relevant—and Sane—on Eye Care Social Media
Jen Wademan, OD, is going on 15 years of practice. When she started out, MySpace was as far as the world of social media...
Keep Your Own Cup Full– Avoiding Burnout
Before even completing her first year in practice, Nishan Pressley, OD, who also goes by Dr. Nish, felt the burnout. She always had a...
In a Busy World, Prioritize Self-Care
Taylor Greaves is a full-time student at SUNY College of Optometry, in the heart of “the city that never sleeps.” She’s always been a...
Puppy Love: How One OD Connects With Patients Through Canine-Centered Content
Every day is a dog day.
Erin Koetter, OD and her husband, Bryan, have always been dog people. Bryan grew up with Labrador Retrievers, and...
Picture-Perfect Pair
Meet Sean and Steph. Sean Cushman, OD, and fiancé/OD student, Stephanie Nahhas, met through a combination of their passion for faith and optometry, bonded...
OD Finds Her Happy Medium of In-Person and Virtual Events
A self-described people person and extrovert, Jennifer Stewart, OD, of Norwalk, Connecticut, has a passion for consulting and speaking at network events. Her husband...
Appliqués Add Whimsy to Eyewear
The day after Kristie Nguyen, OD, of Orlando, Florida, got a package in the mail from PaprDoll Eyewear, a new company that creates and...
A Unique Approach That Inspires Patient Loyalty
What sets Precision Eye Care of New Jersey and Livia Derdova, OD, MPH, apart? For starters, it’s the all-female staff that she says provides...
Improving Patient Acquisition Begins Online
It is important to adapt quickly to the rapidly changing digital landscape to maintain a competitive edge and provide an optimal patient experience. Jennifer...
Crafting the Perfect Social Media Post
For nearly 43 years, family-run Laguna Eyes Optometry has provided exceptional eye care to Laguna Beach, California. It has existed long before digital marketing...
